PCMA curates all the business events industry news you need to stay informed and get ahead in your professional and personal life. We find compelling, relevant articles from a broad range of sources that cover topics of interest to the business events industry. Learn about workplace, industry, national and international trends that keep you on the inside track.

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LATEST NEWS & TRENDS

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What Event Sponsors Want

What Event Sponsors Want

At a Lippman Connects Exhibitor Roundtable session, participants were given benchmarks to understand the new exhibitor landscape — and a simple checklist to help potential sponsors and exhibitors make the decision to invest in their shows.
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plastic cups piled on floor

Earth Day 2024: Ending Single-Use Plastic

Plastics are one of the most pressing environmental threats we face. And it is a threat that the events industry can do something about.
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woman in white halter gown with long black gloves holding award

Academic Conferences Tackle the Taylor Swift Phenomenon

Taylor Swift’s fans are legion, but she has also attracted the attention of academia: In the past six months, two successful academic conferences have been built around discussing her impact on the economy and pop culture.
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people waiting tor register

Rethinking Early-Bird Pricing — and Other Time-Honored Registration Strategies

A new “Registration Insights Report” from Maritz draws on more than 360,000 attendee registration records over a three-year period to identify new registration booking behaviors, yielding surprising findings about who spends more — early birds or latecomers — at events.
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Survey Explores Speaker and Planner Dynamics

Survey Explores Speaker and Planner Dynamics

The “2024 Speaking Industry Benchmark Report” offers insights into the current state of the relationship between planners and speakers — and how speaker selection factors into an event’s success.
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PCMA Visionary Awards Honor Business Events Leaders

PCMA Visionary Awards Honor Business Events Leaders

The black-tie event closed out a busy Business Events Industry Week in Washington, D.C.

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